The Calls Geolocation Report

Where your callers are: a map of call locations and tables of calls by area code, city and zip code.

2 minute read

This report shows where your callers are. It is useful for deciding where to recruit responders who speak the right language, which regions to focus outreach on, and whether calls are coming from where you expect.

Where to find it

Click Reports, open the Calls group in the left sidebar and click Geolocation. This is separate from Geolocation in the first group, which covers all conversations rather than calls.

Geolocation in the Calls group of the Reports sidebar
Geolocation in the Calls group of the Reports sidebar

Set up and run the report

  1. Click Sources and choose the phone numbers you want.
  2. Choose the date range and time zone.
  3. Click Run Report on each card. Each of the four cards runs on its own.
The four geolocation cards before they are run
The four geolocation cards before they are run

The four cards

CardWhat it shows
Call LocationsA map with a marker for each call whose caller has a saved location. It shows at most 500 calls.
Calls by Area CodeA table of Area Code and Call Count, highest first.
Calls by City/StateA table of City and City Count.
Calls by Zip CodeA table of Zip and Zip Count.
The call map and the area code, city and zip tables
The call map and the area code, city and zip tables

What the measurements mean

TermWhat it means
Caller locationThe city, zip code and map position saved on the caller's record. It is not read from the call itself, so it is only as current as the record.
Area codeThe three digits that follow the country code on the caller's number. This fits numbers in the North American format and will not mean much for numbers from other countries.
Blank locationCalls whose caller has no city or zip are grouped together in a single row with an empty name.

What to keep in mind

  • The tables count calls in both directions, inbound and outbound, on the numbers you chose.
  • The map and tables always use the Created At date. The Created At / Closed At switch does not change them.
  • The map is capped, so over a long range it shows a sample of calls, not all of them. Use the tables for totals.
  • The card titled Calls by City/State groups by city only; the state is not a column.

Did this answer your question?

  1. The Call Details Report

    A list of every call in a date range with who took it, how long it lasted, how long the caller waited, the recording and how it ended.

  2. The Calls Overview Report

    Your phone calls at a glance: call times, answer rate, outcomes, statuses, and how calls split across your numbers.

  3. The Missed Calls Report

    How many calls went unanswered, when in the day they arrived, and how long the caller waited before giving up.

Still stuck?

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